After a showdown of months with governments, Uber has finally fallen into line. The company said Friday it had decided to “ immediately suspend ” UberPop, one service application that put customers in relation with amateur drivers at the wheel of their own vehicle, which aroused the fury of taxis.
The press release claims that this decision was taken “ following the violence of the past two weeks “, some taxi drivers in being physically attacked has “popers” (the nickname that will give them the drivers using UberPop).
The text goes on, however, mention the increased repression was under the service in recent days, including the allocation of additional 200 police officers in Paris to carry out inspections and input instructions of the vehicle offenders caught in the act. These measures have undoubtedly had a deterrent effect on a number of “popers”.
The Government had also decided to make an impression by placing into custody last week during twenty-four hours Thibaud Simphal and Pierre-Dimitri Gore-Coty, the two main Uber leaders in France. They will be sent back for corrections in September deceptive trade practice and complicity in the illegal practice of taxi profession. Uber renounces so far not definitely UberPop: the service is suspended “pending the decision of the Constitutional Council must render [...] by the end of September” . The California startups judge indeed that the provision of Thévenoud law passed last year that prohibits UberPop type of applications restricts free enterprise and asked the wise to comment on this topic .
Strategy against-productive
Even provisional, this withdrawal is nonetheless a serious setback for Uber. The company’s strategy, based on the transgression of the rules, the comprehensive use of legal remedies and willingly provocative communication, assured him free publicity for many months. She eventually be against-productive.
The announcement Uber has satisfied the government (see below), representatives of taxis and several transport vehicles with driver companies (VTC), which they denounced as unfair competition from UberPop and had even taken part in court proceedings. More broadly, VTC deplored amalgam made by the majority of the public between UberPop, deemed illegal, and their own activity, carried out by duly authorized professionals.
The match being waged taxis and VTC to attract clients should resume, cleaned of UberPop controversy and Uber will his place, since the company retains its VTC service. It also sets a goal of converting 10,000 UberPop amateur drivers VTC duly authorized professionals.
But this project is to Uber during a new charge against the current regulations: “The current process to become driver VTC is now a real steeplechase [...]. Today, we count no fewer than 12,000 partners who have completed all the necessary steps and awaiting license, while the latter are attributed to the dropper, “ denounces the start-up, advancing the figure of only 215 licenses issued from 1 st of January.
The other companies VTC does not report the same difficulties. If Benjamin Cardoso, head of LECAB deplores also up to three months of administrative delays between the request and obtaining the VTC card, it says it plans to train 1,000 drivers this year, of which 170 have already obtained their card. Yanis Kiansky, founder of Allocab, announces himself, joining 50 new drivers a week, without mentioning any particular difficulties.
Note
Djump, an application similar to UberPOP has it also announced its decision to suspend its service.
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